Brand Story
You may have noticed we’ve had a makeover recently. If you’re new here, this is a little more than a fresh coat of paint.
Step inside.
Our mission is a simple one
Literally.
We’ve discovered a better way for legal services to be delivered. One that makes lawyers growth enablers and puts them at the heart of business conversations.
The key is to keep it simple. We’re here to humanise, optimise and streamline law – changing the face of it as we know it. We do it through strategic consultancy, plus outsourced contract management and legal design.
This isn’t a ‘revolution’. It’s how things should be done.
So, it only seemed fitting that our design concept should be built around simplicity too, right?
Simplistic yet bold use of colour
Our core values permeate everything you see – right down to the colour scheme.
Building on the core mission of The Law Boutique to simplify and optimise, the design aesthetic reflects this in a visual sense.
We seek to say more by removing more.
You won’t find any unnecessary adornments or distractions around here, just a minimal yet bold use of colour.
We’ve stuck with the basics and kept the three primary colours Cyan, Yellow and Magenta. Everything is built around these foundations, creating a striking colour palette.
Keep it clean
Our typography is delineated only by its size and weight. We like to make a statement using a bold font, with touches of striking graphic elements e.g. pops of colour.
All elements are introduced through the most simplistic visual marks. We also use contrasting font sizes to draw attention to specific parts. This allows us to generate complexity through simplicity.
Clean and simple – that’s how we like it. We take the same approach when it comes to revamping legal documents through legal design, helping businesses connect with their customers.
Why bother?
You might be wondering why any of this matters. We’ll tell you a story.
The problem is: law is absurd. There, we said it. You study for years and expect to practice law when you go in-house. But, Legal teams then have to juggle a bucket-load of responsibilities they didn’t sign up for, while spending hours reviewing NDAs and doing low-level work. Let’s face it, this work could be carried out by other teams with ease.
We’re here to change all that. It’s our mission to get lawyers sitting at the top table, driving strategy and growth rather than being brought in to clean up afterwards.
It’s a bold statement we’re confident we can deliver on. But, we needed a website to match.
So, here it is. The new era for The Law Boutique – and the Legal industry itself. Watch this space.
Come along for the ride
If, like us, you believe there’s a better way to deliver law, we’ve saved you a spot.
We provide lawyers with everything they need to supercharge their legal function and drive growth.
Get in touch today to see how we can help you work better.
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